Privacy Policy

1. Information We Collect

We collect information to provide and improve our services, process applications, and communicate with you. The types of information we may collect include:

Personal Information

• Contact Details: Name, email address, phone number, and any other information you provide when submitting an application form (e.g., via our LeadConnector integration).
• Demographic Information: Age, location, occupation, or other details shared during the application process or follow-up calls.
• Payment Information: If you proceed to enrollment (post-acceptance), billing details processed securely through third-party providers (we do not store full credit card information).
• Communication Data: Information from emails, messages, or calls, including your preferences for follow-up coaching or program updates.
• Application-Specific Data: Responses to bootcamp application questions, including personal goals, challenges, and testimonials shared with permission.

Non-Personal Information

• Usage Data: IP address, browser type, device information, pages visited, time spent on the Site, and referral sources. This is collected automatically via cookies and analytics tools like Google Analytics.
• Cookies and Tracking: We use cookies for site functionality, analytics, and targeted advertising. You can manage cookie preferences through your browser settings.
• Device and Browser Information: Operating system, screen resolution, and other technical data for site optimization.

We collect this information directly from you (e.g., forms) or automatically (e.g., logs). For minors under 18, we do not knowingly collect data without parental consent. We do not collect sensitive personal information (e.g., race, religion, health data) unless voluntarily provided for coaching purposes.

2. How We Use Your Information

We use your information for the following purposes, always in compliance with applicable laws:

• Process and evaluate bootcamp applications, including screening and scheduling strategy calls.
• Provide services, such as program enrollment, coaching, and follow-up support.
• Communicate with you about your application, program updates, testimonials, or promotional offers (e.g., future bootcamps).
• Improve the Site and services through analytics (e.g., understanding user behavior via Google Analytics).
• Comply with legal obligations, prevent fraud, or enforce our terms.
• Send marketing emails (with opt-out options at any time).
• Personalize content, such as tailoring recommendations based on application responses.
• Conduct research and development to enhance our programs.

We do not sell your personal information. All uses are limited to what's necessary for our legitimate interests or with your consent. We minimize data collection to only what is required for these purposes.

3. How We Share Your Information

We may share your information with the following parties, subject to legal protections:

• Service Providers: Third parties like LeadConnector (for forms), Google (for analytics), or email platforms (e.g., for newsletters). These providers are bound by confidentiality agreements and comply with data protection standards.
• Coaches and Team: Limited details (e.g., application responses) shared with Owen Cook and select coaches for evaluation and program delivery.
• Legal Requirements: If required by law, subpoena, or to protect our rights/safety (e.g., fraud prevention).
• Business Transfers: In case of merger, acquisition, or sale of assets, your data may be transferred (with notice).
• Consent-Based Sharing: Testimonials or success stories shared publicly with your explicit permission.

We do not share data with unrelated third parties for marketing without your explicit consent. International transfers are safeguarded by Standard Contractual Clauses or equivalent.

4. Data Security

We implement industry-standard security measures to protect your information, including:

• Encryption for data in transit (SSL/TLS) and at rest.
• Secure servers with access controls and regular security audits.
• Regular monitoring for vulnerabilities and compliance with frameworks like SOC 2.
• Employee training on data privacy.

However, no online transmission is 100% secure. We limit access to authorized personnel only. In case of a breach, we will notify affected users within 72 hours as required by law.

For payment processing (if applicable), we use PCI-compliant providers to handle transactions securely.

5. Your Rights and Choices

You have comprehensive rights regarding your data. Depending on your location (e.g., GDPR for EU residents, CCPA for California), you may:

• Access: Request a copy of your personal information.
• Correction: Update inaccurate data.
• Deletion: Request removal (subject to legal retention requirements, e.g., for tax or compliance purposes).
• Opt-Out: Unsubscribe from emails via the "Unsubscribe" link or contact us. You can also opt out of cookies via browser settings or Google Analytics opt-out tools.
• Do Not Sell: We do not sell data, but you can request restrictions on sharing.
• Data Portability: Request your data in a machine-readable format (GDPR).
• Objection: Object to processing based on legitimate interests (GDPR).

To exercise these rights, email us at [email protected]. We respond within 30 days (or 45 days for complex requests). For EU/UK users, you have additional rights like data portability. We do not discriminate against users exercising their rights.

6. Cookies and Tracking Technologies

The Site uses cookies for essential functions (e.g., session management), analytics (Google Analytics), and performance. Third-party cookies may track usage across sites for advertising.

Types of Cookies:

• Essential Cookies: Necessary for Site operation; cannot be disabled.
• Analytics Cookies: Help us understand traffic (e.g., pages viewed). Opt-out via Google Analytics Opt-Out.
• Third-Party Cookies: From embeds like videos or forms (e.g., YouTube, LeadConnector). Manage via your browser or their privacy settings.

Your continued use constitutes consent. Manage preferences in your browser (e.g., Chrome: Settings > Privacy > Cookies). Disabling cookies may affect Site functionality.

7. Children's Privacy

Our Site is not intended for children under 13 (or 16 in some jurisdictions). We do not knowingly collect data from children. If we discover such data, we will delete it promptly. Parents may contact us to review or delete their child's data.

8. International Data Transfers

If you are outside the US, your data may be transferred to and processed in the United States, where privacy laws may differ. We ensure adequate safeguards (e.g., Standard Contractual Clauses under GDPR, APEC Privacy Framework) for transfers. You may request details on these safeguards.

9. Data Retention

We retain your information only as long as necessary for the purposes outlined, typically:

• Application data: 2 years post-rejection or completion for support and legal reasons.
• Payment data: As required by financial regulations (e.g., 7 years).
• Marketing data: Until opt-out or 2 years of inactivity.

Data is securely deleted or anonymized when no longer needed.

10. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices, laws, or services. The updated version will be posted here with a revised "Last Updated" date. Significant changes will be notified via email or Site notice (e.g., banner). Your continued use after updates means acceptance. Review periodically.

11. Contact Us